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Google AdSense is a popular tool for making money online through your website or blog through adverts, but it’s not the only choice out there. There are lots of Adsense alternatives you might want to check out.
Whether you’ve not yet set up an AdSense account, you’ve had
trouble getting it approved, or you’d like to diversify your income, there are
many different alternative advertising programs that offer great features and
allow you to make additional income from your website.
What is Google Adsense?
If you weren’t aware, Adsense is an advertising program
operated by Google. Launched in 2003, it is one of the most popular
advertisement networks online for bloggers and webmasters looking to monetize
their websites.
You’ve probably seen them all over the web. They look a
little something like this:
Which Type of Website Is Best for Adsense?
Any type of website can use Google AdSense. But there are
some types that are better suited to running Adsense ads on them
Let’s take a quick look at which types of websites are best
for Adsense:
- Blogs –
one of the most common ones. If you are a blogger and you
are consistently publishing high-quality content to an audience, ads may
be a great way to monetize your content.
- Forums –
Instead of writing blog posts, forums are a great way for people to
interact around a topic, whilst also generating some Adsense revenue.
- Free
Online Tool – If you run a site that offers a free
tool or service, one way to offset the costs is with ads.
The takeaway here is that any
website that is getting regular traffic is well suited for Adsense.
Why Should I Look for Alternatives to Adsense?
Google Adsense has been one of the leading ways for bloggers to make money from
their sites for many years.
In fact, with the right niche, good content and engaged
audience, your site can generate a good amount of revenue.
But that doesn’t mean that it is the only choice.
There are many alternatives out there (21 in fact) and
reasons to look for alternative advertising platforms.
Maybe you already have an Adsense account but you want to
diversify your income streams. Or maybe you want to keep Adsense ads running
and add some additional streams.
Maybe again you are looking to earn more money from your ad
space than you are currently earning with Adsense.
But where do you start? Don’t worry, we’ve got you covered:
Best Google AdSense Alternatives
Let’s take a look at some of these Google AdSense
alternatives to find out more about how you can further monetize your website
or blog:
Let’s explore these in more detail.
1. Media.net
Media.net is
a direct AdSense competitor run by Yahoo and Bing. It is one of the world’s
largest contextual ad networks and is used by household names all over the
world.
Its contextual ads allow you to monetize your content with
exclusive access to searches from the Yahoo! Bing network.
The marketplace gives you access to content-driven publishers, so you can
maximize your ad revenue and take advantage of a huge search market.
Media.net was the first to develop a server-side header
bidding platform, which can be fully managed, allowing you to make the most of
programmatic display with minimal effort.
2. PropellerAds
PropellerAds is
a large ad network that offers a range of adverts like banners, sponsored
links, push
notifications, and allows you to reach 1 billion users.
The self-serve platform is easy to use with a simplified ad
creator that allows you to get your campaigns live with minimal hassle. With
lots of targeting options and real-time performance measurement, you can work
reactively to improve your campaigns.
It also features automated ad optimization, where your
settings are fine-tuned by AI, giving you the best number of conversions for
each ad without manual effort.
3. Amazon Native Shopping Ads
Bloggers and other site owners have been using Amazon’s
affiliate program to generate additional revenue for a long time,
but Amazon
Native Shopping Ads offer another high-reward way to monetize your
website.
Similar to AdSense ads, Amazon Native Shopping Ads are
contextual, so they display relevant products based on the page content and
keywords. If a user goes on to make a purchase after clicking on the ad, you
get a commission from this sale, regardless of whether it was for the item that
was clicked on.
Amazon
is the top ecommerce site in the world, and their conversion rate is much
higher than pretty much any other ecommerce competitor. You can leverage this
unrivalled traffic and conversion rate for passive revenue with very little
effort.
4. Adversal
Adversal is
a self-serve advertising platform that allows you to get your ads set up in
just a few minutes.
Its smart interface allows you to start, stop, and pause
campaigns, making it easy and intuitive to use. Once you’ve set everything up,
you can just leave it to do the work.
It’s worth noting that to be eligible for Adversal, your
site must have its own domain name, have at least 50,000 pageviews per month,
and shouldn’t be restricted by a login.
5. Sovrn //Commerce (Formerly VigLink)
Sovrn
//Commerce delivers revenue to publishers through
content-driven-commerce with leverage, insight, and automation.
By converting regular product links into affiliate links,
Sovrn //Commerce allows you to generate passive
revenue from clicks and resulting sales.
The monetization tools create competition among advertisers
for your traffic, allowing you to get the best price. In-depth insights show
you which products and advertisers earn you the most money so you can optimize
your performance. Automation of the process means that you can focus on
creating great content instead of tracking affiliate revenue.
And there is also Meridian from
Sovrn.com, which is a CPM ad network that pays publishers per impression. This
means that you receive money whenever your ad is served, regardless of whether
or not it is clicked.
6. Skimlinks
Skimlinks automates
affiliation of your commerce content, allowing you to focus on running your website without
worrying about setting up affiliate links.
By automatically updating your commerce content with
affiliate links, this tool is able to enhance all of your commerce strategies,
including website, mobile, social media and email.
Joining Skimlinks gives you direct access to a global
network of 48,500 merchants and 50 demand partners. You can also find merchants
that offer special commissions to Skimlinks’ publishers through the VIP and
Preferred Partner Program.
7. Monumetric
Formerly The Blogger Network, Monumetric is a full-service
ad revenue partner, allowing you to increase your site’s revenue while
preserving the best user experience for your visitors.
They use CPM rather than CPC, so you get paid for every
impression, and their pay rates are one of the best for CPM campaigns. Revenue
is often reported to be much higher than AdSense, making this a great choice
for increasing your passive income.
However, the minimum traffic requirement is 10k monthly
views, and there’s a 99% setup fee for sites with between 10k and 80k views, so
you’ll need to be confident that you can drive enough traffic to make the
investment worthwhile.
8. InfoLinks
Infolinks is
a global advertising platform that aims to deliver brand messages to engaged
users.
The ads are fully customizable and offer a unique placement
to improve click-through
rate without disturbing the look and feel of the website. By using a
smart algorithm to determine relevance and intent, allowing them to deliver
relevant ads at optimized moments.
Infolinks supports a marketplace of over 100,000 websites
operating in 128 countries and can be integrated into a website in just a few
minutes.
9. ylliX
Some people look for alternatives to Google AdSense for
better pay rates, and ylliX definitely
fits the bill. It’s an advertising network offering various ad types for both
desktop and mobile, including popunder ads, mobile redirects, sliders, layer ads, and
full-page ads.
It offers instant account approval, fair rates, detailed
reports, daily payments, and 100% fill rates, as well as precise campaign
targeting and a self-serve platform that gives you complete control of your
campaigns. Traffic comes from verified sources to ensure quality and increase
conversions, and publishers don’t pay a thing for using ylliX.
They also offer a generous referral program, paying up to
$100 for each new active publisher or advertiser you refer, plus 2% of their
lifetime earnings or spend.
10. Evadav
Evadav is
an advertising network focusing on push notifications, but they also provide
many ad options, including banners, video sliders, and native ads for both
desktop and mobile.
When a user subscribes to your push notification system,
they remain connected to your account, earning you a constant daily income from
their signup. Evadav also has a referral program that pays you 5% of the
revenue made by referred publishers, bringing you even more passive income with
very little work.
All websites are approved to ensure that adverts are
brand-safe, so you benefit from high-quality traffic and trustworthy adverts.
11. PopCash
PopCash is
a popunder network that offers worldwide coverage, with 850 million monthly
visitors and 50,000 active publishers.
You can get your campaigns started quickly with just a $5 deposit
and fast approval. Detailed statistics and targeting features allow you to
constantly improve the performance of your ads. Publishers can start earning
additional revenue in just a few minutes, implementing the popunder code to the
desired pages and submitting their domain for review.
PopCash can be implemented alongside AdSense or other
advertising options, allowing you to make the most of your websites income
stream potential.
12. PopAds
As the name suggests, PopAds specialize in delivering popunder adverts,
claiming to be the best-paying advertising network for this type of ad.
Their network includes advertisers from more than 50
countries, and they offer a referral scheme for both advertisers and
publishers. There are lots of targeting options to allow you to improve your
campaigns, and you have full control of what you want to pay.
It uses a state-of-the-art bidding system that allows you to
choose how much you want to pay for each popunder. The lower the bid, the less
traffic you’ll get. All publisher sites are reviewed by humans to ensure that
they meet certain quality measures.
13. RevContent
RevContent helps
advertisers to leverage a highly engaged audience through
technology and partnerships with some of the world’s largest media brands.
It’s a Native Ads Network, offering some of the highest
quality adverts and approval processes in the industry, so you can be sure that
your traffic is high quality and engaged. The ads just look like related
articles, making them blend well with your website and presenting minimal
disruption to your design and improving clickthrough rates.
They offer a great pay rate for clicks, and you can also
benefit from their referral program. In fact, if you sign up through a referral
link, Revcontent will approve you faster and pay you more.
14. Adsterra
Adsterra offers
great advertising options for both publishers and advertisers, allowing them to
try a different approach that doesn’t rely on Google.
It’s a fast-growing and well-respected network, creating
over 10 billion impressions per month. With its user-friendly platform,
Adsterra makes it incredibly easy to monetize your website traffic, which is
why it’s one of the world’s leading digital advertising companies.
Along with standard adverts like display banners, it
also offers innovative ad formats like popunders, pre-roll video, and push
notifications for both desktop and mobile.
15. SHE Media
SHE
Media‘s partner network specializes in monetizing blogs and websites aimed
at a female audience.
Created by and for women, the SHE Media Partner Network sees
50+ million unique visitors per month, offering publishers a great audience.
Through its flagship websites like SheKnows.com and #BlogHer, and key programs
including #Femvertising and Voices of the Year, the network aims to create a
community of premium content for women across every age and life stage.
As well as advertising, they also offer sponsored posts and
paid product reviews, giving publishers even more options for great content and
monetization.
16. AdRecover
Adblock has
caused many issues for those who rely on advertising revenue. AdRecover aims to
overturn this by partnering with adblock providers to serve static,
non-intrusive, UX-compliant ads to people who use these ad blockers.
This means that you’ll be able to access highly discerning
and hard-to-reach users that normally wouldn’t be available due to their use of
ad blockers.
For publishers, your daily traffic needs to include at least
10k of visitors that are using adblock for you to be accepted. You’ll need to
install AdRecover for about a week so your traffic can be analyzed before your
site is approved.
17. MadAds Media
Working with over 100 ad networks and the internet’s
highest-profile brand advertisers, MadAds offers great fill rates and high-quality
traffic.
There are a variety of ad campaigns available, including
CPC, CPM, CPA, and CPL, making it one of the most versatile alternatives to
Adsense. You also have the ability to work with optimization specialists to
ensure that your ad positioning and placement yields the highest revenue
possible.
You need at least 10,000 daily pageviews and your site must
be family-friendly and well designed for it to be accepted.
18. Bidvertiser
Bidvertiser is
a direct advertising network that helps to find the best match between
advertisers and publishers.
By using pre-screened traffic sources that are aimed at
generating conversions, Bidvertiser allows you to make the most out of your
ads. All of the traffic is fully segmented to control and optimize your ad
targeting.
It also offers a referral program that pays for referrals of
both advertisers and publishers, meaning that your ad network will continue to
bring in passive revenue.
19. Adbuff
This advertising network pays you by CPC or CPM, so visitors
don’t have to click on an advert in order for you to get paid. Once the CPM
advert is served, you receive income simply for them viewing it.
If you’re looking for alternatives to AdSense that offer
great payment rates, Adbuff is
a great choice. Publishers receive 90% of advertiser revenue, making this one
of the best payouts for online ad revenue. All adverts are suitable for family
audiences, so you can be sure of brand-safe ads on your site.
Adbuff only accepts English-language sites with traffic
primarily from the USA, Canada, Australia, and the UK. You also need to have at
least 2,000 monthly visitors to your site to be accepted. Only national
advertisers with monthly budgets of $1,000 or more are accepted.
20. BuySellAds
BuySellAds is
a platform that sells advertising space on your website for you. While you have
control over what your ad space is worth, it’s important to avoid pricing
yourself out of the market.
With advertising channels such as display, native
performance, sponsored content, and emails,
BuySellAds offers respectful, brand-safe placements instead of invasive or
distracting ads. By serving ads to their network of highly qualified audiences,
you get the most out of every impression.
When you submit your site for approval, it is reviewed for
quality. Only high-quality English-language sites with a minimum of 100,000
pageviews per month are accepted.
21. AdClickMedia
AdClickMedia is
a digital advertising company that offers CPM & PPC advertising solutions
for advertisers and website owners worldwide.
It boasts over 6,200 publishers, 113 email list partners and
110 million monthly views, so you can benefit from a wide audience. They also
offer subscription advertising, allowing you to display your ads on thousands
of influential blogs and sites from just $49/month.
There are no minimum traffic requirements, making it a great
option for newer sites or those with fewer visitors to increase their revenue.
Summary
AdSense may be one of the most well-known methods of monetizing your website. There are plenty of alternatives to Google AdSense, though, you’d want to try if you’re not getting the results you want or you’re looking to diversify your revenue streams.