When embarking on any business venture in Kenya, you have
the opportunity to break free from the constraints of traditional employment.
Instead, you're empowered to delve into the realm of entrepreneurship, where
the potential for profit knows no bounds. An exemplary manifestation of this
entrepreneurial freedom lies in the realm of carpentry and woodwork business.
In any business you choose to start in Kenya, you are
limitless. This is because you are not held down by the shackles of employment,
but rather free to explore and make profits by running successful enterprises.
A carpentry/woodwork business is a good example of freedom to explore and
profit-making. Therefore, if you have been looking to start and run a carpentry
business in Kenya to
success, this article is just the right choice for you.
Herein, we will dive into the nitty gritty, from what you
need to start, how to launch the business and some possible obstacles that you
may face as you run this venture.
Keep focus!
What is Carpentry and Woodwork?
Carpentry is the art and skill of crafting, shaping and
manipulating wood to create various structures, furniture and other items.
To many people carpentry and woodwork are synonyms. However,
there is a slight variation in their meanings.
How so?
Carpentry is mainly focused on projects involving
construction, whereas woodwork encompasses a broader range of activities
involving designs and furniture making.
What are the types/classifications of carpentry and
woodwork?
The list is long, but here is a brief classification
criterion.
Carpentry |
Woodwork |
Rough Carpentry |
Furniture Making |
Finish Carpentry |
Joinery |
Cabinet-Making |
Wood Carving and Turning |
Roofing Carpentry |
Marquetry |
Formwork Carpentry |
Scroll sawing etc. |
Different carpenters and woodworkers have different ways of
tackling business. Some may choose to specialize in one category while others
may choose to be Jacks of all trades.
As much as niche specialization is the best, your choice
also matters, assuming that you do your due diligence first.
Why start a carpentry and woodworking business in Kenya?
Carpentry and woodworking businesses have a myriad of
advantages in Kenya. These include:
- People
will always need furniture for their houses and wood for their buildings,
thus the business will never get obsolete. Further, there will always be a
high demand for wood products, especially if you are good at your craft.
- You
get the opportunity of showcasing your skills and craftsmanship. In the
scenario where you love woodwork, this could be a career that is both
profitable and enjoyable.
- Wood
is a renewable resource, and thus sustainable. This can be especially
appealing to environmentally conscious customers.
- Wood
products are of high value, especially if designed to perfection. This
will help you rake in huge profits.
- There
is a variety of niches that you can choose to specialize in.
Stick to the end to see the disadvantages of this craft.
With that out of the way, what do you need to start a
carpentry and woodwork business in Kenya?
1. Carpentry Training
First things first, you will need to get the necessary
woodworking skills from the relevant authorities. Formal training is important
as you will get equipped will all the necessary skills needed for this
craftsmanship.
To get such training, consider applying for a short
technical course in a Technical and Vocational Education and Training (TVET)
institute.
These courses may take between one to six months of training
depending on the depth of knowledge you desire to acquire.
Once you have gotten the necessary skills, you can now
proceed to set up your business.
2. Capital Requirements
How much do you need to start a carpentry business in
Kenya?
This depends on several factors such as the size of your
business, the location of your workshop and the type of furniture you choose to
specialize in.
Generally speaking, however, a budget of between Ksh.50,000
to Ksh.200,000 will get you on the right track.
Here is the breakdown:
Expense Category |
Budget Range (Ksh) |
Workshop/Space Rental |
20,000 – 40,000 |
Tools and Equipment |
40,000 – 80,000 |
Raw Materials |
20,000 – 40,000 |
Labor |
5,000 – 20,000 |
Licenses and permits |
5,000 – 10,000 |
Marketing and Branding |
5,000 – 15,000 |
Utilities |
5,000 – 10,000 |
Transportation |
5,000 – 10,000 |
Safety and Insurance |
5,000 – 10,000 |
Miscellaneous Expenses |
5,000 – 10,000 |
Training |
5,000 – 10,000 |
Grand Total |
120,000 – 265,000 |
Please note that the budget provided above is a rough
estimate and will probably vary from what you get as you embark on making the
necessary purchases.
3. Select a Location for your workshop
Just like any other business, you should strive to set up
your business in a location that is accessible, secure, visible from passersby
and in a high-activity area.
Further, your workspace should be spacious, to facilitate
easy movement and furniture making.
4. Tools and equipment you’ll need
Below is a list of tools and equipment you will need to run
a carpentry/woodwork business in Kenya.
Tools/Equipment |
Estimated Cost Range (Ksh) |
Hand Saw |
800 – 2,000 |
Circular Saw |
6,000 – 12,000 |
Power Drill |
2,500 – 5,000 |
Chisels Set |
1,500 – 3,000 |
Measuring Tape |
200 – 500 |
Carpenter’s Square |
300 – 800 |
Workbench |
5,000 – 10,000 |
Hammer |
300 – 800 |
Screwdrivers Set |
500 – 1,500 |
Clamps |
1,000 – 3,000 |
Sandpaper and Sanding Tools |
500 – 1,500 |
Safety Gear (Goggles, Gloves, etc.) |
1,000 – 2,500 |
Wood Glue |
300 – 600 |
Paint Brushes/Rollers |
300 – 800 |
Finishing Materials |
1,000 – 3,000 |
Total Budget Range |
20,000 – 40,000 |
After making the necessary purchases, you will need to get a
reliable timber supplier. Make sure you use quality timber for furniture, lest
you risk losing your clients to competition.
Marketing and Sales
Once you have set up your business and made attractive
furniture, it’s time to attract the right clients. To do this, you will have to
rely on various methods of marketing, i.e., digital and local marketing.
Here are the methods you should employ for marketing:
- Word-of-mouth –
Telling friends and family will help you get your first customer, helping
you stay afloat while the business is picking up. Further, you can also
visit potential customers such as academic institutions and pitch your
services for sale to them.
- Branding –
Use displays, banners and posters to attract eyes and potential customers
to your business premises.
- E-commerce
and Digital Marketing – Setting up an online store for your
products will go a long way in attracting more customers, apart from the
ones that physically visit your store. The potential to grow your business
is higher if you have a strong online presence.
After working on marketing, you will have to work on your
pricing, taking care not to charge too high or too low so that you don’t reach
your business’s breakeven.
NOTE: Premium products/designs attract premium
pricing.
Is the carpentry business profitable?
The profitability of a carpentry business depends on several
factors, including location, market demand, skills and craftsmanship, pricing
strategy, competition, and your ability to manage expenses.
Carpentry and woodwork businesses have the potential to be
profitable, but success is not guaranteed as it depends on various
considerations.
Nevertheless, according to Nexin-Startups,
you can set a 40% profit margin above the cost of making furniture to cater for
labour and other overhead costs.
What are the major disadvantages of a carpentry and
woodwork business in Kenya?
While a carpentry and woodwork business in Kenya can be a
rewarding venture, some disadvantages are worth considering before you start
this business.
Here are a few:
- High
Competition – Newcomers and novices usually find it hard to
compete with already established businesses. This may make it hard for you
to reach your breakeven.
- Skilled
Labor Shortage – Once you start getting numerous clients, you may
need to employ additional hands to help you in your craft. Getting the
right people for the job could be tricky.
- Raw
Material Costs: The cost of raw materials, particularly wood, can be
subject to price fluctuations because of factors like supply availability
and market conditions. This can impact your profit margins.
- Quality
Control – Ensuring consistent quality in your products can be
challenging, especially if you’re relying on multiple suppliers for
materials. Therefore, consider settling on one main supplier for all your
timber needs.
Bottomline
This post has taken you through the main things you should
consider when starting a carpentry and woodwork business in Kenya. While the
disadvantages mentioned above can seem daunting, there are various ways of
evading disaster and making profits from this venture.
Even after following the strategies laid out, you will need
to have patience and perseverance, especially in the first few months after
launch when there is slow growth.
Nevertheless, Good Luck!